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  • Training Courses
    • Motor Oil 101
    • Training For Oil Changers
    • Training For Managers
    • Retail Business Training
    • Training For Owners
    • Franchisee Training
    • Weekly Lessons
  • Quizzes
  • Guides
    • Brand Standards & Guidelines
    • Fleet Sign Up & Best Practices
    • High Level Platform
    • HR Employee Management
    • Operations + Industry Best Practices
    • Point of Sale / Square Software
    • Set Up – Business & Technology
    • Set Up – Conversion & Equipment Lists
    • Set Up – Social Media
    • Social Media + Marketing Best Practices
    • Social Media Advertising
    • How-To Guides & Videos
    • Operations Calls + Q&A
    • Quick Lube Best Practices: Costa Oil Shorts
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    • Ramp Up Period
Franchisee Training > 1 – Introduction To Costa Oil – 10 Minute Oil Change > Brand Guidelines & Style Sheet

Brand Guidelines & Style Sheet

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  • Our Value Statement to the Customer
  • A Trip Back In Time
  • The Automotive Ramp Up Period
  • Intro To OilU.org
  • Overview of the Company Background and Business Model
  • Maintaining Brand Standards & Company Culture
  • Six Key Customer Interaction Points
  • Intro to Costa Oil Certificate

Important Links

  • Ramp Up Period
  • Weekly Postcard
  • Store Location List
  • New Employee Print Kit

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